Get The Guide
CMO’s Guide to Buying ABM Platforms
Unlock your business potential with the ultimate—and free—guide to choosing the ABM platform that best meets your company’s needs.
Shorten Sales Cycles
With CMOs finding it harder to count on tools that have worked for them in the
past—events, for example—an increasing number are turning to account-based marketing (ABM) to shorten sales cycles and generate more revenue at the best ROI.
Side-by-Side Comparison
The growing use of ABM is testimony to its success. But ABM technology platforms are not all alike, and until now, you couldn’t compare the leading ABM platforms side-by-side. So, we’ve downloaded our decades of collective experience working with tools like Terminus, Demandbase, 6sense, Triblio and RollWorks and put it all into one information-packed guide.
Why did we do this?
In this guide you’ll find:
See What Works (or Doesn’t)
Pros, Cons, and “What To Expect” from each of the five leading ABM platforms
Compare Directly
Tables for comparing platform capabilities and costs
Discover CMO’s Concerns
CMOs’ most common ABM platform concerns and what to do about them
Our goal is that this 20-minute read will help you feel more confident in your ABM platform purchase. Download it now.
