B2B GEO Baseline Audit Tool
Assess your organization’s Entity Integrity & Readiness for Generative Search.
Part 1: The Hallucination Audit
Run the live queries in ChatGPT/Gemini and score the answers provided by the AI.
Did the AI clearly define your category and value prop?
Did the AI invent features or get pricing wrong?
Did the AI understand your specific differentiator?
Part 2: Organizational Maturity Scorecard
Rate your organization from 1 (Non-Existent) to 5 (Managed Governance).
Section A: Strategy & Governance
Do you have an “Entity Watchdog” assigned?
1 (Risk)5 (Strategic)
Does leadership view hallucinations as reputation risk?
1 (Risk)5 (Strategic)
Do you update Knowledge Graphs before PR launches?
1 (Risk)5 (Strategic)
Section B: Data Structure
Do you have a centralized, machine-readable Facts page?
1 (Risk)5 (Strategic)
Do you use advanced schema (Product, Organization, SameAs)?
1 (Risk)5 (Strategic)
Is content written for clarity/facts over fluff?
1 (Risk)5 (Strategic)
Section C: Brand Authority
Do you optimize to be the *source* of the answer?
1 (Risk)5 (Strategic)
Do you track *how* AI describes your brand?
1 (Risk)5 (Strategic)
Is data consistent across LinkedIn, Crunchbase, G2?
1 (Risk)5 (Strategic)
Audit Results
⚠️ CODE RED DETECTED: You reported an “Active Hallucination” (-2) in Part 1. This is a reputation crisis. Your immediate priority is the Hallucination Protocol, regardless of your Maturity Score.
ORGANIZATIONAL MATURITY SCORE
0 / 45
Calculating…
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Immediate Next Step:
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